In a major victory for Indian automobile industry, Bajaj Auto Ltd (BAL) has been able to stop the import, marketing and sale of the copied version of its premium bike Pulsar in Sri Lanka.
The Chinese company, Taian Chiran Machinery Company Ltd, had been reportedly marketing a copy of top selling Pulsar in different Latin American markets under Gulsar brand and had launched it in Sri Lanka few months back under the Ranomoto brand.
BAL is already in battle with the Chinese maker for copying its products and even marketing them under the Bajaj brand.
Society of Indian Automobile Manufacturers (SIAM) has already filed a complaint with the Chinese embassy over IPR violations and has also raised the issue on several bilateral forums.
SIAM director Sugato Sen said, "The problem is affecting the entire automobile industry in India. We have taken up the matter with the ministry of commerce and several trade bodies to settle the issue but are not aware of any action yet."
For BAL, the matter is far more serious than just copying. A similar look-alike of its three-wheeler model Bajaj Autorickshaw is being sold under the same name in China and despite following the lengthy process on IPR violations there has been no respite till date.
The one on top is the original and the one below is the cheap, shameless exact copy of the Pulsar. China has a long way to go in terms of creativity.
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